Imagine
Local Honey . . . Nationwide! One Brand,
50 Varieties
50 Shades of Honey will change
the way consumers buy local honey. This
industry is primed and ready to explode.
Local honey is in huge demand but until now, it has been a game of “hide
and seek” to find the product. Once consumers
find it at their local Farmer’s Market or specialty shop, prices for local
honey are all over the board and rising each year.
Through partnerships with
local beekeepers in each state, 50 Shades of Honey is able to provide local honey, nationwide. This brand new product line will revitalize
this industry as consumers will recognize the national brand name, yet still
get a local product at a standard price.
Our country produces honey in
all 50 states, yet more than half the honey we consume is foreign, highly
processed and ultra-filtered. Why? The local honey market is just that - - too
localized. The void of a national honey
brand has created a huge lack of consumer knowledge and misunderstanding of
this product.
50 Shades of Honey will accomplish several things:
·
Educate consumers
that store bought, foreign honey, is not real honey
·
Make local honey
more accessible
·
Create a standard
price for local honey
·
Inform the
consumer of the many flavors and varieties available
·
Generate state
pride with state flavors
·
Boost an American
crop and support local beekeepers/farmers
Honey is the ultimate WILD
food with almost supernatural health benefits.
Consumers want this product and will go WILD for 50 Shades of Honey.
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